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[...] here for more information on Social Media Marketing. Social media has been identified by Andreas Kaplan and also Michael Haenlein as "a group of Internet bases program that build on the [...]
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[...] . Click here for more information about Social Media. Social media has been described by Andreas Kaplan as well as Michael Haenlein as "a group of Internet bases software that build on the [...]
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[...] with the audience to emerge. This is where mobile marketing comes into play. Professor Andreas Kaplan has defined Mobile Marketing as “any marketing activity conducted through a ubiquitous [...]
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[...] Andreas Kaplan and Michael Haenlein define social media as “a group of Internet-based applications [...]
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